Brunner Nathan asks: What are good ways to get quality backlinks for my technology blog?
Here I list some of the innovative strategies to get quality backlinks. Most articles with same title tell you which links are quality and which are not. But, this is about about strategies. Here are some of my suggestions:
Write quality contents, contents that are shareworthy and newsworthy. That way, you get backlinks, shares, and reviews.
Leverage Networks in Social Media
Connect your blog with various social media and try to build different set of network on each social media (e.g. the same network in Facebook and Twitter will not give you much boost, but if there are 2 different set of network, you can leverage the network in greater way. I mostly write a review about an article after seeing it in social media).
Another thing you can do is grow your network to include more blogger and journalists. You can use LinkedIn to find and get connected with these audiences. Building personal relationship also helps.
Be the First to Write
Be the first to write about a technology update. This is the tricky part, when you do keyword research. Because the demand for the keyword has not been created. But, this should be seen as opportunity, since there are pretty less competitors. And with major technology update, people start to search for the keywords and they link and socially share the articles they find. (e.g. iPhone 6 videos were released a few days ago. If you are the first to post the news, then you might get more views, shares, and backlinks.
Publish in Web Magazines
Write for Technology blog magazines like Social Media Today. They often compile articles from others sites.
Facebook Promotion to Bloggers and Journalists
You can go for Promotion in Facebook. The good thing is, you can select audience who can see you post by interest. Select these interests: #blogging #your-technology-keyword #journalism (and many more, I hope you get the idea)
AdWords Audience Targeting
Similarly, you also can do audience targeting through AdWords. Target bloggers, journalists, etc.
Paid Guest Blogging
If you want to buy links, don’t buy them directly. Hire paid guest bloggers to write on their blogs about your site. Getting quoted by bloggers from high PR or quality blogs is not actually cheap. If you have exceptionally well contents, you can approach a blogger to write about or quote your technology post. Another thing is, I really hate to get such offers from some company to push commercial contents. So, keep the blogger’s link quoting taste in mind and develop contents accordingly. The good thing about this is that, you can get links from good blogs and you also can leverage their social media networks and get some social signals.